Kululu


Brand Identity / 2025

Kululu is a brand identity for a local neighborhood bar, shaped by its atmosphere, visual culture, and local character. The identity draws from Moroccan tile patterns, local bar culture, colorfulness, visual overload, and loyalty to its roots. I designed the logotype, icons, patterns, packaging, posters, coasters, and menu as one lively system warm, familiar, traditional, and playful.


Tools [Illustrator, Photoshop]
Brand Applications
Visual Language & Logotype
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